local creative

Ever heard that the best way to optimize your Squarespace blog posts is to load them up with keyword-rich tags and categories? I know it’s tempting to use as many as you can, but that strategy can actually hurt your site’s SEO instead of helping it.

One of my favorite ways to add a little personality to your Squarespace site is adding custom bullet points. With some simple code and a few small tweaks, you can use just about any symbol (or emoji!) as a bullet point on your site. Here’s how!

If you want your blog posts to appear in organic Google searches, you need to optimize them! SEO, or Search Engine Optimization, is the process of adjusting your blog post settings and content so Google will pull it as a search result.

Lucky for us, it’s super easy to optimize your Squarespace blog, and you can do it all through your dashboard. Follow these five tips to get started.

I’ve been developing websites for years now, and I know the power of a great homepage. A strong homepage – one with good SEO, a clean layout, and engaging content – means more site visitors, more inquiries, and more clients. What’s not to love?

Squarespace, my site builder of choice, makes it easy to optimize your homepage. Here’s how to create strong SEO on your Squarespace homepage and get your site one step closer to the first page of Google.

You’ve probably heard that Google has to crawl your website before you show up in search engines, but there’s a strategy to which pages you allow Google to crawl and which you don’t. In this video you’ll learn how to hide your Squarespace website pages for better SEO.

What is SEO and why does it matter for your photography business? When you first started your photography business, you most likely relied on word-of-mouth to get clients.

SEO provides a buffer to your marketing efforts. By optimizing your website and adding quality content that supports your ideal clients while they are making a buying decision, Google rewards you big time! Learn how…

Most people would argue that design and SEO don’t go together. 

If you’re not sure where to start, it can be difficult to design a website without sacrificing search engine rankings.

Here are a few steps to help you get started in the right direction.

There are several search engine ranking factors that affect your website and one of the biggest (and most important) is content! 

My students are always asking me how much content do you actually need on your websites homepage to rank well in search engines. 

How much content do you really need?

Whether you’re a photographer or other local service-based business owner, your homepage matters especially when it comes to SEO.

You have about 30 seconds to grab the attention of a potential customer, when they land on your website.

Here are 5 SEO best practices to take into consideration when designing your website’s homepage. 

When it comes to SEO, every small business on a budget wants fast results.

Putting together an entire SEO strategy can take months, but there are some things you can do in the meantime to gain traction as your business grows.

Here are 3 ways to get started with SEO when you have limited time and budget.