This week on the Intentional Creative Podcast, I’m discussing all about implementing Flodesk workflows and automations in your own business.

A workflow in Flodesk is a series of emails or actions that a new subscriber will go through based on the time and date they join your email list.

The benefit of having a workflow is that subscribers will never miss important content since all subscribers receive the same email depending on how you segment your audience.

You are constantly trying to send more people to your website. If you’re attracting people who aren’t ready to work with you right now, you want to save those leads for later.

Email marketing, or sending your leads regular newsletter content is the perfect way to stay in touch.